SocialConnext
Reach right customer
Define target audience & segment them
Smart Engagement
Identify key influencers & SMEs and leverage user generated content for promotion
Actionable Business Process
Quicker social response delivers happy customers which in turn enhances ROI
Offering
- Addresses the content gaps that occur in content life cycle
- Leverages User Generated content and facilitates better content strategy results
- Reach the right customers with the content that glorifies your intent
- Get insights on the quality of your content and develop quality content to engage your customers
- Leverages employees & customers as your brand champions in social media
- Gamifies the process of content generation by users – Leaderboards, based on users’ reach, engagement and influence
- Ensures reliable content posting through Governance – organizational policies are mapped as rules in the system and the content gets posted post approvals
- Goes beyond tracking behavioral counts (Likes, Retweets, etc.) to identify customers’ emotions, using Decooda’s Cognitive Intelligence Machine
- Uncovers the True Voice of Customer, by revealing the specific attributes that draw customers closer to you or push them away
Benefits
Reach right customers
Scientific way of content scoring
Governance
Competition analysis
Measures CLV
Reduced churn rate
Improved revenue
Ignored Noise
Employees incentivized based on transparent engagement model
Measurable Organizational Readiness
Happy Customers due to quicker response rate
Measurable Content Performance score index
No Learning curve for other departments
Improved Customer experience
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Contact our team if you have any further questions. We are here to help you out!